Pardnr is a fictional dating app that boasts a more wholesome dating experience. You can only match with one person at a time so that you can give your match your full attention.

I developed the typeface used in the wordmark completely from scratch. The aim was to create a typeface that was contemporary, but also cozy and comforting.

This is also reflected in the logo of two embracing emojis, that can stand on its own or integrate with the wordmark. Mauve was chosen for its comforting and soothing effects. A style guide was also created to flesh out the branding of this fictional company.

Typeface Design
Logo Design

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