Emblem Fitness

For this school assignment, we were tasked with creating a fitness manual for a fitness club of our making.The manual's content was provided and while informative, was very dense and difficult to digest.

I developed a design system to make the information easy to read and find in the 50+ page manual. Content was grouped into 3 sections and a color was used to designate each. The manual contains several logs which are all interactive in the fully accessible digital version.

I also invented the name Emblem Fitness and designed its logo, fleshing out the branding to support the world behind this manual.

Logo Design

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